Persona

To come up with persona we first listed down all the characteristics of all the five people we interviewed.The things we included were:

-skill
-behavior towards customers
-intelligence
-age
-reaction to what we were doing
-characteristics
-quirk
-physical appearance
-experience
-attitude
-where does he stay
-weakness

The first step

IFTI RASSAQ KHAN
- he is 42 yrs old
-binds books
-thin and tall
-has a mehandi colored beard
-wears long loose kurta
-neat freak
-wants everything to be in his control
-has five kids
-he keeps yawning
-has lot of mirrors around him
-intelligent but doesn't share much of his wisdom
-he is a leader





PAMPHA
-from Assam
-she is 37 yrs old
-sales woman selling cosmetics
-loud makeup
-insecure and conscious about herself
- obsessed wit her lingerie
-begins her day wt horoscope
-heavy built
-Uses "by God!"
-good communication skills

Our final Persona build around the character Pampha.

FEEDBACK: persona can be more imaginative. they don't have to be taken out from something very structured. what we did was very structured. though our personas did not really come out of those five people alone still probably the way of starting to make a persona is different. also we should not try working on a lot of personas together. look at the minutest of details to give life to your character.